Friday, April 4, 2008

Welcome to the Opening Night Screening


Lina from the Beyond Blond Team says;

Our team has been spread out all over the state this week. Nina just came back from San Francisco, Mardi and the delegation from the Swedish Institute have been working on the Bergman installation in the theater where the screenings will take place. Many Swedes have now arrived in L.A. to attend the Opening Ceremony tonight, eg, Börje Ahlstedt, Marie Nyreröd and Lars Hedenstedt from the Swedish Institute.

We had problems with the internet connection yesterday, so I couldn't show you the picture I had downloaded to the post below. Well, here it is! It shows all the five different Beyond Blond designs and illustrates how the project has evolved from a small project to a mature five-year old in the shape of an apple.... We bought the apples at 3 a.m. this morning (Yes, in L.A. the supermarkets are open at night.) Little did the surprised night guard know that buying a shopping cart full of apples in the middle of the night, is not a sign of insanity, but a sign that Swedish Lifestyle Month is about to start in a few hours...:-)

For those of you that are in L.A., we hope to see you at the screening tonight - Welcome!


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